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Dolomiten Digital

Advertisement, Video

01 About

Athesia, a South Tyrolean publishing company, asked us to produce a cinema commercial for their new app "Dolomiten Digital", meant to promote the application that allows you to read South Tyrol's most printed newspaper on any kind of mobile device. We wanted to show the advantages of the application over a traditional print newspaper, mainly that it can be used comfortably everywhere, in many different situations.

02 Video

03 Process

We filmed in a train near Meran, in a cable car on a glacier at 3200m altitude, and in front of a small green screen setup, which later turned into the interior of an airplane. Filming took us only 3 days, but a significant amount of time was spent in post production. The final clip was shown for several months in all South Tyrolean cinemas.

04 Screenshots